Editorial Guidelines

At Brighter Side of News, we believe good journalism doesn’t just report the world—it helps shape it for the better. That’s why every story we publish is held to a high standard of accuracy, ethics, and editorial quality. Our readers trust us to highlight progress, discovery, and positive change—and we take that responsibility seriously.

We verify every fact, quote, and statistic before publication. Our editorial team relies on primary sources, peer-reviewed research, academic institutions, and direct interviews with subject-matter experts. We never use AI to fabricate data or sources. If a piece of information cannot be verified, we either remove it or clearly label it as opinion or unconfirmed.

Our stories are written at a 10th-grade reading level to ensure accessibility for a wide audience. We strive to avoid technical jargon and break down complex topics with clarity and care.

We favor active voice, short paragraphs, and formatting elements like subheadings and bullet points that improve readability and visual flow. We aim to inform, not overwhelm—whether we’re covering scientific breakthroughs, mental health solutions, or educational innovation.

We maintain a consistent, approachable tone—professional but never stiff, optimistic without being naive, and confident without sensationalism. We avoid clickbait and respect our audience’s intelligence, providing them with information that is both credible and compelling.

Our ethical standards are non-negotiable. All contributions must be original or properly attributed, with no tolerance for plagiarism. Sponsored content is clearly labeled, and any conflicts of interest must be disclosed upfront. We strictly follow embargos and NDAs and expect transparency in every stage of the reporting process.

Inclusivity is a core value at Brighter Side of News. We use inclusive, people-first language and seek to represent diverse voices and perspectives in our storytelling. We avoid stereotypes and tokenism, and we actively work to reflect the world as it is—multifaceted, multicultural, and interconnected.

Mistakes happen—but we own them. If an article needs to be corrected or updated, we clearly mark what was changed and when. Readers can always reach out through our contact page to flag potential errors or omissions. We take those reports seriously and respond promptly.

Every story undergoes a multi-step editorial process:

Our editorial process is rigorous and multi-staged. Each article undergoes a developmental edit to strengthen structure and storytelling, a line edit for tone, clarity, and cohesion, and a copy edit to ensure grammar, consistency, and polish.

Editors verify that headlines are not only accurate but also SEO-optimized, emotionally engaging, and never misleading. Our editing process also ensures that visuals—photos, charts, and videos—are properly licensed and enhance the story’s message.

We never rely solely on automation. While we may use AI tools to assist with transcriptions or summarization, human editors review all content before it goes live.

We also ensure all of our content is digitally optimized. Every article is published with a custom SEO title, meta description, and URL slug. We naturally incorporate relevant keywords and internal links, ensuring our stories are both discoverable and deeply interlinked.

Images include alt-text for accessibility, and we comply with current web accessibility standards to make our content usable for all readers, including those who use assistive technologies. Our layout is designed to be mobile-first, fast-loading, and easy to navigate.

We’re not here to chase clicks—we’re here to make a difference. Our editorial mission is to surface progress, inspire curiosity, and focus on the constructive. That doesn’t mean ignoring hard truths, troubling trends or negative outcomes—it means looking at how individuals, communities, and innovations are solving them.

Questions?

If you have any questions, please feel free to contact us.

Updated: March 31, 2025