Local Entrepreneur Launches Innovative Menstrual Product

[July 28, 2020: EdHat Santa Barbara]

Sixth generation Carpinterian, Christine Brown has launched Kind Cup, a newly designed menstrual cup made from excellent quality materials that are locally sourced and manufactured in California.

Brown, an avocado farmer and Professor of American Sign Language, was introduced to menstrual cups nearly 10 years ago. After some research, she discovered there were thousands of individuals who expressed discomfort or frustration at the partially effective product options, as well as a sometimes long and cumbersome learning curve.

To Brown, that could be remedied through intentional design that put the user's needs and experiences first. Knowing there had to be a way to create a more comfortable, effective, and user-friendly cup, she set out to redesign a product that hasn’t changed much since first invented in the 1930s.

A sustainable alternative to single-use pads and tampons, Kind Cup offers an innovative, ergonomic and user-friendly design compared to existing menstrual cup brands. Using locally sourced and high-quality materials Kind Cup has placed the health of their users and the earth first. Their goal is to create a new standard for quality, without cutting corners, making the process transparent for customers to trust what they place inside their bodies.

“It was important to source the highest quality materials and manufacture our cup, carry bag, and packaging locally so that Kind Cup not only went above industry standards in terms of material quality and sustainability, but did so within as small a footprint as possible so that we as a company practiced environmental sustainability. Creating a personal relationship with all the local businesses we work with and who align with our values was important to us so that they can carry out and support our goals,” said Brown.

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Brown officially launched her business in November of 2019. Kind Cup has already gained attention and support from cup experts in the menstrual product industry, as well as glowing reviews from new and experienced cup users alike for the innovative design and resulting product experience.

Simultaneous with their launch, Kind Cup partnered with Direct Relief, a Goleta-based humanitarian aid organization whose goal is to improve the health and lives of people affected by poverty or emergencies worldwide. Kind Cup’s core philosophy is that everyone deserves access to healthy and reliable period products.... MORE